You’ll probably be shocked by what I’m about to tell you today.
That’s because I almost never say what I’m going to tell you today. In fact, I teach the exact opposite! (You may even wonder what’s gotten into me.)
As you know, one of the principles I stand for is “success without sacrifice.”
I believe you can build the business you want without feeling constantly stressed out or working yourself to the bone to make it happen.
But today, I’m encouraging you to do the exact opposite: to push yourself too far and overdo it… and do so fearlessly.
Sound counterintuitive or impossible? It’s not, and I’m going to explain why (and how) right now.
Remember the Pendulum Effect
Last week, you learned about a theory I call The Pendulum Effect, an approach where you test your limits by overdoing (and under-doing) things to find your sweetspot in business (or in life).
When people try to overdo something, it often brings up a lot of fear. And unfortunately, too many women let fear stop them from taking that next big step in their business.
Before I get into the exact fears that come up and how to overcome them, let’s review some examples of overdoing things.
- Sending more sales emails than you’re comfortable with
- Taking on more clients than you’ve ever done before
- Agreeing to more guest blogs or interviews than you think you can manage
- Spending more time or money on a coach than logically makes sense
When done deliberately, intentionally, and planned in advance, overdoing things in business helps you see what you’re really capable of and what your true limits are. These are two pieces of essential information for your personal and business growth!
The big challenge with overdoing, of course, is fear.
Fear Gets in the Way
Even though I recommend stretching yourself as a positive way to grow your business, deliberately overdoing something can bring up a lot of fears.
Fear of overwhelm. Nobody wants to feel the stress or anxiety of taking on too many clients, for example. You may worry about missing out on time with your family or letting your clients down.
Fear of negative reactions. In the example I shared last week, I mentioned a sprinkling of negative comments regarding the number of sales emails I sent on the last day of my most recent Make It Work Online launch. The fear of judgment can play a huge factor in how willing you are to put yourself out there.
Fear of working too hard for little to no payoff. You might be thinking, “What if I push myself and it doesn’t pay off?” You may worry that if you bite off more than you can chew, there’s a chance you’ll look back and decide it wasn’t worth the risk.
These fears and more will come up, but you can’t let them run the show, bringing us to…
How to Not Let Fear Stop You from Pushing Your Limits
As you well know, just because something is uncomfortable doesn’t mean you should avoid doing it. Pushing yourself beyond your perceived limits is essential to finding your sweet spot and helping you create an even more successful business (and more awesome life!).
So, how do you push the limits and overdo something without freaking the eff out?
It’s easier than you think, and yes, of course I have tips to help you keep at it and not care what other people think!
Steal This! My Step-by-Step Approach to Fearlessly Pushing Past Your Own LimitsClick to TweetDeliberately choosing to push the limits to learn and grow is one of the smartest things you can do for your business… and one of the scariest.
Here’s my personal step-by-step approach to pushing past your limits even when you’re terrified.
1. Figure out the limit you want to push, and make sure you’re pushing far enough.
First, you have to know what limit you’re deliberately pushing. For my MIWO launch, it was sending a lot of emails.
Notice, though, that I had to push “sending a lot of emails” far enough to really see what the impact was. In my case, that was four emails in the span of about 6 hours.
You can’t just move the needle a tiny bit. You have to really go for it.
2. Make a plan.
Second, you have to decide what the plan of action is, so you can stick to it!
I mapped out my email schedule way in advance and knew that I was going to do it no matter what.
3. Know why you’re doing it, and hang onto that.
You must know why you’re taking the overdoing actions and stand firm in why you’re doing them.
In my case, I had observed many multi-millionaire marketers sending me ridiculous quantities of emails—more than I had ever sent to my list. They make way more money than I do, so I thought I probably had something to learn from them about fearlessly emailing!
I was curious: Would more emails increase the number of applications I received? How much would this increase unsubscribes? How would it feel to do this?
I had so many questions I wanted answers to and the only way I could get those answers was to take this action. I knew if fear showed up, I could tell it, “Yeah, but I really need to know these things, so I’m doing it anyway!”
4. Mentally prepare for the potential “downside” and make peace with it in advance.
Proper advanced planning doesn’t ignore the fact that things may not go perfectly. Instead, it addresses it head on.
I was clear when I sent too many emails that I could get a massive number of unsubscribes.
I knew what I was deliberately doing and why, and I was willing to accept the potential downsides.
5. As you take action, focus on YOU, not them.
With all of this preparation done in advance, the final step is to follow through. And as you do, stay focused on YOU and why you’re doing this in the first place.
Make sure you have friends, accountability partners, or a mastermind group who know what you’re doing and why so they can support you when it’s go time. If you’ve done all of the prep work, you may not need them, but they make a great backup plan.
Are You Ready to Push Further?
Now that you know why you must overdo it in your business and that it’s possible to do so without fear, it’s time to put the five steps into action and prepare for your next overdoing action in business.
Have you ever deliberately pushed your limits? What did you learn?
Have you wanted to try this in the past but were held back by fear?
Do you see one area in your business where you would learn a lot by overdoing it? Where and how?
I can’t wait to hear your stories, experiences, and tips in the comments. Fill me in!