To keep giving you relevant and timely content, we update our most popular posts. This article was last updated in May 2021. Selling is so much more than a script for a discovery call or template for a follow-up email. Sales is pervasive in your business—and that doesn't mean icky, pushy, slimy, or conniving. I like to think of sales as making a meaningful connection Continue reading...
Help, My Ideal Clients Don’t Know They Need Me!
You’re offering terrific services. You know you could help so many people. You want to shout from the rooftops: “I’m here! Hire me!” But when you tell ideal clients about your service, their eyes glaze over. That’s when it hits you: “My people don’t even know they need me.” You’re in good company. This is more common than you might think. What’s the Continue reading...
Why I Only Teach One-on-One Service-Based Business (When I Sell Online Courses)
“Jenny, why are you teaching people to offer one-on-one services when you yourself sell online courses?” I get that a lot. It’s a fair question! And one I’m eager to answer because I love, love, LOVE the one-on-one services business model! It’s the best way for anyone with some expertise to launch an online business. It’s the business I created when I quit my Continue reading...
How to Take a Break from Work—Guilt-Free!
Entrepreneurs are a funny lot. Many of us say we’re overworked and need time to rest and recharge. But when we do get downtime, we’re too guilt-ridden to make the most of it. Can you relate? Do you feel massive guilt when you’re not working all the time? If you answered yes, then you know what it’s like for a lot of business owners. You’re exhausted. You’re Continue reading...
How to Take Extended Time Off—With or Without a Team
At some point in your business, it’s going to happen: You’re going to want to take extended time off. Maybe it’s to have a baby (like I did). Maybe it’s to travel. Maybe it’s to take care of a sick loved one or to recover from illness yourself. Whatever the reason, you need to still have income, even if you’re away from your business. The question is, how do you Continue reading...
How to Delegate Effectively (Even If You’ve Never Done It Before)
As your online business takes off, you may find yourself thinking, “I’m too busy. I’m stretched too thin. I need to delegate…. But what tasks do I delegate and how?” Maybe you’ve been putting it off, because the idea of having to recruit, onboard, and train a new person can feel overwhelming. Or maybe you’ve gone as far as to actually hire someone … but they ended up Continue reading...
How to Solve the Problem that Keeps You Up at Night
Do you ever feel like you’re on an endless merry-go-round of business and marketing ideas, in search of the one thing that will solve your problems? You hear that you need a sales funnel to book yourself solid; or social media is a must-have for connecting with your audience; or scaling your offers is the way to grow your income. (By the way, NONE of those are true. Continue reading...
Acquire the Tenacity of Champions (4 of 4 in the Grow Your Online Biz Series)
Illustration by Sydney Paget, 1892 (Source) Holmes was . . . working hard over a chemical investigation. A large curved retort was boiling furiously over the bluish flame of a Bunsen burner, and the distilled drops were condensing into a two-litre measure. . . . He dipped into this bottle or that, drawing out a few drops of each with his glass pipette, and finally brought Continue reading...
Do This Crazy Simple Exercise to Find Your Ideal Clients (3 of 4 in the Grow Your Online Biz Series)
“Jenny, I’m so excited about what I do. I love it! But how do I find clients?” This is one of the biggest questions people ask me. Can you relate? We’re going to tackle how to find clients in this, the third installment in our Grow Your Online Biz series. Finding clients can feel like a big mystery. “Where are they all?,” you might be thinking. “I know what Continue reading...
3 Steps to Craft Your Very First IRRESISTIBLE Service Offer (2 of 4 in the Grow Your Online Biz Series)
What service should you offer? That’s a big question when you’re figuring out how to start a service business online. The answer to this question isn’t as simple as it seems. First, you need to offer a service that clients will pay you good money to do for them. (After all, the goal is to have a full-time income, preferably without working full-time hours or Continue reading...