Last week I talked about how, in order to get clients, you have to put yourself out there and tell the world about your business. What does putting yourself out there really mean? It means you have to boldly proclaim your passion, offer your services to those you think you can help, and work your butt off – through the highs, lows, and inevitable screw-ups – until Continue reading...
Get Clients & Make Money
How I Got My First Five Clients: The Surprisingly Simple (And Free!) Strategies I Used to Build My Business
When I was first starting out as a career coach for people who hated their jobs, I didn’t have any specialized training in how to build my own business from scratch, and I wouldn’t have claimed at the time to have much “business acumen.” What I didn’t know then – especially in the dark, scary days of dwindling bank accounts and seemingly endless bills – was that I had Continue reading...
Want to Make More Money? Why Giving Away Your Best Stuff for Free Is the Fastest Way to Increase Your Revenue
I was recently on a coaching call with a small group of remarkable businesswomen from my Make It Work Online program, and one woman brought up a concern that I hear all the time: “I’m worried about giving away too much for free on my blog and on social media.” She was in the process of marketing her new business and her bite-sized offer, and I was helping her come up Continue reading...
Why I Don’t Let My Clients Hire a Copywriter (And What You Need to Do Instead If You Want a Profitable Business)
Having your own business means wearing a lot of hats, including ones that don’t seem to fit well at first. Clients come to me all the time looking for advice on the more intimidating aspects of running their businesses that they just can’t seem to get a grip on. One of the scariest boogeymen out there is copywriting, and my clients just loooove to ask me about hiring a Continue reading...
3 Mistakes Most New Business Owners Make When They Create, Write, and Sell Their Online Services
To keep giving you relevant and timely content, we update our most popular posts. This article was last updated in May 2021. After teaching tens of thousands of business owners with my programs and free trainings, I know what works and doesn’t work for building an online, service-based business. Today I’m going to share with you the three mistakes most newer business Continue reading...
Want More Clients? Be Careful of These Two Client-Repelling Behaviors That Could Be Squashing Your Success
A few weeks ago we talked about the simple but obvious first step to getting more clients and filling your roster: telling people you exist! Today I’m going to share with you the big turn-offs that repel clients so if you’re guilty of this you can shift it ASAP. I’ve seen women shift this one thing and shift their entire business as a result. You can’t ignore this if Continue reading...
4 Glaring Mistakes I Made Early on in My Business and My Hard-Won Strategies for How You Can Avoid Them
March 1st marked the 4th anniversary of jennyshih.com. I can barely wrap my mind around the fact that I’ve been self-employed and financially supporting myself WITH MY BRAIN this entire time. How awesome is that?! I love love love how this internet age lets us make a living in new, novel, soul-enhancing ways. In reflecting upon the past four years and reviewing my Continue reading...
The First Five Steps to Getting More Clients (Hint: You Must Do These in the Right Order to See Results!)
When you’re starting a business, the biggest question on your mind is this: How do I get clients? Today I’m going to walk you through the first five steps you need to take — they’re also the most important steps — so you can get moving and start getting clients. Let’s dive right in. Step #1 - Get Clear on YOU The first step to getting clients is getting clear on Continue reading...
Want More Clients? Here’s a Super-Simple Way to Fill Your Roster (That Most Business Owners Forget to Do)
Most business owners I know want more clients. You might be one of those people! Today I’m going to do two things to help you get clients. First, I’m going to give you the most straightforward and most essential advice you’ll ever get. One that people easily ignore, to their own detriment! Second, I’m going to help you share your business with more people (and Continue reading...
Your Online Business Success Formula: The Exact 5 Steps You Need to Take to Get More Clients & Make More Money
Today is the most chock-full, "here's exactly what you need to do" post I've ever written. I wrote it for you if you're frustrated by trying to make your business work and not seeing the results you've hoped for. I wrote it for you if you're confused about what to focus on, what not to focus on, and what will actually help you get more clients. I wrote it for you Continue reading...
Turn Your Opt-In Offer into a Client Magnet: How One Small Tweak Can Turn New Subscribers into Paying Clients
I know you’re a smart cookie and know that an opt-in offer (a.k.a. freebie) is a perfect way to turn visitors into subscribers. Did you know that with one small tweak your opt-in offer can become a client magnet, turning new subscribers into paying clients? In today’s Build Your Business Challenge, Actionable Advice in 60 Seconds or Less, I’m going to tell you Continue reading...
One Thing You Must Do to Achieve Expert Status in Your Industry (Hint: It’s Super Easy & Only Takes 10 Minutes)
I love the online business world and feel so fortunate to be a part of this business and lifestyle revolution. At the same time, success in the online world isn’t easy… but it is possible. In today’s Build Your Business Challenge, Actionable Advice in 60 Seconds or Less, I’m going to share with you the one thing that most people avoid doing but you actually must do if Continue reading...
Have a BIG Goal and Don’t Know Where to Start? Use My “Bunny Hill” Method to Make Your Big Dream Come True
Do you have something big you’re dreaming of doing in your business, like hosting a retreat or working with clients for a full year, but aren't sure exactly where to begin? In today’s Build Your Business Challenge, Actionable Advice in 60 Seconds Or Less, I’m going to tell you the first step to making that big dream actually happen. Funny enough, I had the idea for Continue reading...
The Must-Have System If You Work with One-on-One Clients (Without It, Clients Are Slipping Through Your Hands)
If you work with one-on-one clients, you need this system. Period. Without it, you’re letting business slip out of your hands. In today’s Build Your Business Challenge, Actionable Advice in 60 Seconds or Less, I’m going to tell you exactly what this system is and how to implement it. Best of all, if you have this system in place, you could sign up more clients than Continue reading...
6 Emails That Bring in More Clients: How to Create an Autoresponder Sequence That Turns Subscribers into Fans
Did you know that there are six simple emails that can easily bring in more clients to your business? There are, and they’re easy to write. I’m going to give you the details today in a new video series I’m calling Build Your Business Challenge: Actionable Advice in 60 Seconds or Less That’s right. 60 seconds or less. You can spare 60 seconds to grow your business Continue reading...
Steal This! My 3 Step Formula for Making Smart Business Investments (Plus, My Worst and Best Investments)
You’ve probably seen ads like these in your Facebook sidebar or just about anywhere else on the web: “Buy this cash machine formula, and triple your profits in 24 HOURS!” “Unlimited wealth. Total freedom. 2 hour work week. Guaranteed.” Ads. They’re everywhere we go – and they promise the world. And for the most part, things like this are bogus. I know you’re too savvy Continue reading...
Are You Ignoring This Like I Did? How to “Go Pro” and Embrace the Unsexy Parts of Running Your Own Business
When it comes to our work, who doesn’t l-o-v-e diving into the sexier side of things? Writers adore writing. Coaches are obsessed with coaching. Designers dig their art. Our work is the sexy stuff in business. Doing the things that are aligned with our specific slice of genius feels fantastic and puts us in an awesome frame of mind about what we do. While it’s Continue reading...
Desperate or Determined? How to Stress Less, Sell More & Catapult Your Business Without Pushing Prospects Away
Can you tell the difference between a savvy strategy and frantic over-selling? Most audiences can. But there’s a good change if you’re the one doing the selling, you can't see the subtle distinction. And that can kill your business often before you even get started! When you’re behind the product, it’s really challenging (maybe even impossible) to clearly see the vibe Continue reading...
Epic Fail? Huge Success? Discover How to Build on What You’ve Learned to Create More Success in Your Business
For the past two weeks, we’ve been discussing the importance of approaching your work with a scientific mindset and using experimentation to learn and grow in your business. This is so you can avoid panic and stress, and so you can eliminate all unnecessary pressure as you put new ideas out into the world. Today I want to marry these two ideas so you can learn from Continue reading...
How to Land Your First Speaking Opportunity and Deliver a Speech That Magnetizes Clients and Builds Your List
Have you ever thought about adding speaking to your marketing plan? It’s a great way to magnetize new clients, and if helping a lot of people all at once with your expertise is your idea of a good time, it’s also a fun way to get new clients. In fact, it happens to be one of my very favorite topics! You know why it's my favorite? Because there is nothing that brings in Continue reading...
Get Your First 10 Clients: How I Booked $10,000+ Worth of Business and Filled My Waiting List in Just 2 Months
Let’s be honest, building a business isn’t as easy as we’d like it to be. But just because it isn’t easy, doesn’t mean it has to be so hard. When I first started as a client attraction coach, I was able to book over $10,000 worth of business and build a 3-month waiting list to work with me in less than 2 months. It wasn’t easy, but it also wasn’t that hard and I’m going Continue reading...
The Psychology of Pricing: How to Help Clients Get Past Sticker Shock and See the Value in Your Premium Packages
Have you ever avoided buying something amazing because it was “too expensive,” and then regretted not just doing it later? If so, you know it’s a rotten, sinking-in-regret, why-was-I-so-chicken feeling. You don’t ever want a prospective client to feel that way. Especially if you’re the type of entrepreneur who pours her heart and soul into what you do, it feels Continue reading...
Words That Sell (or Destroy) Your Offers: How to Improve Your Sales Copy, Connect to Customers, and Make Money
Running an online business requires many skills. One of the most important skills to master is communicating with our target market, something online business owners do through words. Whether it’s a sales page, social media posts, or sales emails, new entrepreneurs spend very little time crafting their words compared to experienced business owners. Let’s do a simple Continue reading...
5 Feel-Good Ways to Effortlessly and Authentically Grow Your Business and Get More Clients by Being of Service
I often hear business owners complain about having to market their business because it takes time away from what they love most: serving their clients. What if I told you that the thing you love to do most is what brings clients to you? What if you could get more clients by doing exactly what you love, namely serving others? You’d be game, right? Now, what if I told Continue reading...
Stop Striving for Perfection in Your Business! Research Shows That Authenticity Can Increase Your Bottom Line
Do you ever think you’re the only one who doesn’t have it all perfectly figured out? Or feel like you’re supposed to show only your perfect side online? It's an awful feeling we can all relate to! What if I told you that being perfect was a bad idea? And that there was a benefit to your business to not having it all figured out? Well, it's true! Being real can Continue reading...
Steal This! My Step-by-Step Guide to Telling Your Clients You’re Raising Your Rates (Without Scaring Them Away)
Once a client is ready to raise their rates, there's a panicky moment I brace for, the one where they're freaking out, saying things like: How do I tell my clients?! They'll all leave me! Maybe I'll wait a few more months to do it! So if after the last few articles on pricing (here and here) you realize it's time to increase you prices, I've got you covered in the next Continue reading...
Steal This! My Perfect Pricing Strategy to Drastically Increase Your Bottom Line (and Boost Your Confidence)
Previously, I shared my tried and true method for knowing if it’s time to raise you rates, which then raised these questions: What do I charge now? How do I tell my clients? I’ve got answers for you, in my famous, gotcha-covered, step-by-step, Steal This! fashion. Today you’re going to discover the perfect pricing for your services, and afterwards you’ll find out how Continue reading...
Charge What You’re Worth! 5 Tried-and-True Signs It’s Time to Raise Your Rates (Even If You’ve Been Afraid To)
Someone recently asked a really awesome question on my Facebook page: “Was there something specific that gave you the confidence to crank your rates up? Was it list size? Community engagement? Or something that gave you the sign to go big? I'm not sure what to look for.” I got excited about this one. Raising rates is a fun topic because everyone has opinions about it and Continue reading...
6 Keys to Hitting 6 Figures: Discover What Made the Difference in My Business, My Mindset, and My Bottom Line
Today’s topic can be a hot button for many: money. Some love it. Some hate it. Whichever camp you’re in, you can’t ignore the importance of making at least some money. After all, unless you have a trust fund, you have rent or a mortgage to pay, food to put on the table, and an electricity bill so you don’t have to power your laptop with a bicycle. When it comes to Continue reading...
8 Weeks That Changed My Business Forever and Could Change Yours, Too (I Just Can’t Keep This Secret to Myself!)
March 1st marks my official two year mark in business here at jennyshih.com, and as the day comes closer, I couldn’t be happier about how far I’ve come. As I look back on the past two years, there is one 8 week stretch that truly changed my business forever. These 8 weeks had such an impact on my clarity, my confidence, my business and marketing know-how, and my bottom Continue reading...
Why You Shouldn’t Sell Coaching and What to Sell Instead So That You Consistently Get More Clients to Hire You
I can't believe I wrote a title like that. But I did. Because it's true. The words were a shower epiphany. I raced out of the shower, dripping wet, but covered in a towel, mind you, to my office to jot it down. I heard the audible *click* in my brain when the epiphany hit. Not that the words were anything that new. I had been teaching this idea to my clients for the Continue reading...
The Top 10 Most Popular Blog Posts of 2012 (Covering Everything from Fear to Systems to Getting More Clients)
If you're like me, this week is filled with fun, family, and friends, and you're taking a break from work. Good for you, superhero! I decided to take a look back at 2012 and see what topics most resonated with YOU! Below are 10 of the most popular posts of the past year. I'm sure you missed a few, as all busy entrepreneurs are bound to do, so take a look and see Continue reading...
Want to Free Yourself from the Feast or Famine Cycle? Shift from Reactive Marketing to Proactive Marketing
I see business owners make this mistake all the time. When their calendar is booked with clients, they have no time to put into marketing their services. It’s great that you’re busy with clients and have money coming in the door. But the problem is, as soon as those clients wrap up, you’re back to square one. No clients and no money. And that’s when panic sets Continue reading...
Does Getting Clients Feel Like a Mystery? Why List-Building Is the Sure-Fire Way to Get More Clients and Fill Your Waiting List
When I first started my online business, I was confused by the list-building, traffic-generating, client-getting puzzle. I had no idea where to start and wondered how it was all going to work. Have you ever felt that way? I tried lots of things: blogging, engaging in social media, old-fashioned poster-hanging, and list-building. Although all of those helped bring Continue reading...
Want More Clients? Discover 3 Client-Repelling Traps And My Surprisingly Simple Fixes to Overcome Them for Good
Whether you're ready for your first client or your thousandth, it's easy to fall into a deadly client-repelling trap without realizing it. I see them far too often, which is sad because they are easy to fix and fixing them will instantly help you attract new clients. Today I'm going to share with you three client-repelling traps you must avoid if you want to fill your Continue reading...
Curious About B-School? Here’s My 100% Honest Review of the Program, Plus Answers to Your Most-Asked Questions
I often get asked what I think of Marie Forleo's B-School, so here's my 100% honest review. If you’re interested in joining the B-School through my affiliate link next time it's open, go here and enter your information. In this review, I’m going to share with you what B-School is, how it helped my business, who I think it’s best suited for, and who it's not ideal Continue reading...
Are You Making Smart Business Investments? Why Marie Forleo’s B-School Was the Best Decision I Made Last Year
Today I am going to let you in on a secret. I'm going to tell you the best business decision I made last year. This one decision had a huge, positive impact on my business. My income, list, fan base, and confidence all grew as a result of this decision. I can honestly say that I would not be where I am today if I had chosen differently. As a business owner, I know Continue reading...
Selling Isn’t About Convincing: The Secret to Selling Your Services in a Way That Feels Authentic and Genuine
Do you feel a little uncomfortable when you talk with a prospect about your services? Do you find yourself tongue-tied when it comes to telling them about what you do and how much you charge? When I started my first business, I thought I had to convince people that I could help them. I thought I had to explain what my credentials were and how qualified I was. I thought Continue reading...
5 Easy Ways to Find Sites for Guest Posting So You Can Get Your Name & Your Business in Front of More People
Guest posting is great way to get your name and your business in front of more people. It can also help you grab newsletter subscribers, customers, and clients. The most common question I get from my clients when it comes to guest posting is "How do I find a good place to guest post?" Today I'm sharing with you exactly what I tell them. Here are my top 5 easy ways to Continue reading...
Is Your Opt-in Offer Hurting Your Business? The Top 3 Freebie Mistakes Entrepreneurs Make and How to Avoid Them
You've heard it from me. You've heard it from others. Having an freebie is the #1 way to get people to subscribe to your list. What you may not know is that having a freebie doesn't do anything. You need to have an irresistible freebie. An irresistible freebie, grabs visitors' attention, piques their curiosity, gets them on your list, and turns them into raving fans. I've Continue reading...
Want More Clients? Marketing Trick #2: Be of Service to Your Clients with Every Class, Blog, or Offer You Create
Marketing doesn't have to be painful. If you've never done it before, it is challenging, but a good challenge is inherent in growing an authentic and thriving online business. Last week I suggested you get to know your ideal customer so well that you can use her words to describe what you offer. This makes it much easier to sell your products and services because your Continue reading...
Does Selling Make You Feel Pushy? Marketing Trick #1: How to Talk to Your Ideal Client in a Way That Feels Good
Does the idea of selling your products or services give you a stomach ache? Does it feel painful to write a sales page for your website? Oh, I know the feeling!!! Here's a trick that learned from this amazing woman to make the pain stop. I'm sure you've heard the idea of a customer profile. It's when you give your ideal customer a name, list her problems, and Continue reading...
How to Make Your Ideas Actually Happen: An 8-Part Blog Series for Creative, Online Business Owners (Part 8)
This is final in a series of posts about how to make your ideas actually happen. Introduction Figure out the Steps Bring Order to Chaos Ask for Help Conquer Your Fear Get It Done It’s Time to Get Real Wow! You made it. Thanks for sticking it out for some seriously long, detailed, and intense posts on how to make your ideas actually happen. Yipee!! It’s more than Continue reading...